P.B. Co. moving dirt in first
phase of development plan
Published: April 19, 2012
AFTER MORE than a quarter century of
planning, the Pebble Beach Company has broken ground on a long
awaited development project that includes a new resort,
homesites and a large spa, along with the conservation of
hundreds of acres of native Monterey pine forest.
In the works since 1987, construction crews have finally
started the initial phase of the development — a 285-space
parking structure at 17 Mile Drive and Congress Avenue that will
serve visitors and guests at the Inn at Spanish Bay.
“After 20 long years, it is almost surreal that we are
beginning construction on the first phase of the Del Monte
Forest project,” Pebble Beach Co. CEO Bill Perocchi told The
Pine Cone Wednesday.
Using an excavator and other heavy equipment, crews this week
began clearing nearly three acres of Monterey Pine Forest for
the 115,000-square-foot parking lot. A chain link fence with
dark green mesh was installed around the perimeter of the
When the parking lot is completed in mid August, vehicles will
be able to access it from 17 Mile Drive and Congress Avenue,
which will no longer be used for the inn’s overflow parking.
The P.B. Co., which will have a formal groundbreaking ceremony
for the lot and a new driving range at Collins Field in early
June, worked for years to get permission from the coastal
commission for various elements of the project. Just for
construction of the parking lot, the state agency required the
P.B. Co. to obtain six coastal development permits. A hoped-for
new golf course was turned down by the coastal commission in
After that denial, the company reached a deal with California
Coastal Commission staff, and in May 2012, commissioners
approved the current development plan, which also preserves 635
acres of forested open space, including large stands of Monterey
“It speaks to the spirit of perseverance as well as the
cooperation between the county, [the California] Coastal
Commission, and Pebble Beach Company that we have reached this
milestone,” Perocchi said.
Even some devoted environmentalists previously opposed to the
project lauded the preservation of Monterey pine forest. In
January 2012, during a hearing before the Monterey County Board
of Supervisors, coastal commission executive director Charles
Lester said the plan is “one we believe strikes an appropriate
balance between the protection of coastal resources —
particularly environmentally sensitive habitat — and development
potential in Del Monte Forest.”
At The Lodge at Pebble Beach, the plan calls for about 60 new
hotel rooms, an 83,700-square-foot parking facility, 14,300
square feet of conference center and meeting facility
improvements and other changes.
Apart from the parking lot, the The Inn at Spanish Bay will get a makeover that includes 40 new guest rooms and the expansion of hotel and recreational facilities.
Spyglass Hill will see a new 100-room resort and
19,700-square-foot spa with underground parking, a new
restaurant and lounge, hospitality and meeting space upgrades,
and the construction of either a 301-space parking garage or a
subdivision of 10 single-family home lots.
The Pebble Beach Equestrian Center will be demolished, and a
new facility will be constructed that includes a covered arena,
employee housing, barns and stalls, vehicle storage, parking and
the relocation and construction of trail segments.
Lots of red tape
The P.B. Co. began its pursuit of the final build-out of Del
Monte Forest when the land was zoned for up to 890 new home
lots. The company offered three different buildout plans in
1992, 1994 and in 2000, when the company took a plan that
included a new golf course to voters, who approved it with a 63
percent, “Yes,” vote.
Though that plan was unanimously approved by the county board
of supervisors in 2005, it was rejected by the coastal
commission in 2007 because the golf course would involve cutting
thousands of trees.
The P.B. Co. decided to look at alternatives and began meeting
with coastal commission staff in 2007 to try to find a
resolution. In 2009, negotiations were finalized and the P.B.
Co. agreed to ditch the golf course idea and a development at
Sawmill Gulch Quarry.
The project also calls for the development of 90 to 100
single-family residential lots, trail work, drainage
improvements and the reconfiguration of the main entrance to
Pebble Beach at the intersection of Highway 1, Highway 68 and 17
“We are excited about the significant enhancements that we will
be making to the resort over the next several years, starting
with the new parking facility for Spanish Bay and the new
driving range for Pebble Beach Golf Links,” Perocchi said, “as
well as the 600 acres of native habitat being dedicated to the
Del Monte Forest Conservancy.”
Mark Stilwell, Pebble Beach Co. executive vice president of
real estate, has said the project will create more than 200
permanent hospitality positions and hundreds of
construction-related jobs, and will generate about $7.5 a year
million in taxes.